Top 5 Health and Fitness Apps in Australia Q2 2023

During the second quarter of 2023, the top 5 health and fitness apps in Australia showed notable trends in downloads, revenue, and active users. Here’s a closer look at their performance:

MyFitnessPal: Calorie Counter experienced a steady increase in weekly revenue, peaking at approximately $126K in the final week of June. Weekly downloads fluctuated, reaching a high of around 8.4K in late May. Active users saw a slight decline from 336K at the beginning of the quarter to around 299K by the end of June.

Flo Period & Pregnancy Tracker maintained a strong revenue performance, peaking at about $88K in mid-June. Download numbers were relatively stable, with a high of approximately 8K in mid-June. Active users remained consistent, averaging around 360K throughout the quarter.

Calm showed a consistent revenue stream, with weekly figures around $75K to $86K. Downloads saw a peak of 8.6K at the start of the quarter and then fluctuated, ending at approximately 5.7K in the last week of June. Active users consistently hovered around the 75K mark, peaking at about 79K in late May.

Strava: Run, Bike, Hike had a solid revenue performance, peaking at approximately $86K at the end of March and showing a slight decline towards the end of the quarter. Downloads saw a high of 8.9K in late April, while active users remained strong, reaching a peak of around 278K in late April.

Fitbit: Health & Fitness experienced a significant increase in weekly revenue, peaking at around $102K in the final week of June. Downloads were consistently around the 5K to 7K range, with a high of approximately 8K in early May. Active users saw a slight decline, starting at about 197K and ending the quarter at around 184K.

For more detailed insights and up-to-date data, visit Sensor Tower.